LG to showcase AI-powered TVs at CES 2018

LG to showcase AI-powered TVs at CES 2018

LG today announced its OLED and Super UHD smart TV lineup, which will all include the company's new ThinQ AI technology. The TVs will allow users to search for information, images, or videos featuring specific content using their own uses through the available remote control. This was followed soon after by the announcement of a Google Assistant-powered ThinQ speaker that would marry LG and Google technologies. With this feature LG customers can speak directly into the remote control to give voice commands to the TV.

LG has used the quiet before the CES 2018 trade show madness to announce its new ThinQ televisions will come with Google Assistant built in. The Alpha 9 processor has advanced mapping capabilities which make colors to look very close to the original content by filtering distracting artifacts while also supporting 120 frames per second.

The major highlight of TVs is the inclusion of AI functionality. The use of FALD allows for denser backlighting zones throughout the display, unlike edge-lighting, through independent control of LED light zones. ThinQ products will each carry AI abilities to enhance the user experience and, in the case of the new TVs, this includes voice recognition and control. This has now reached a point where their current 2017 editions, including the OLED B7, C7, E7 and W7 flagship model actually manage levels of peak brightness which surpass those of most high quality LCD 4K HDR TVs being sold right now.

Google Assistant will also arrive via a software update on the existing B8, C8 and E8 OLED televisions, the Wallpaper W8 series, and Ultra HD models from the SK9500, SK8500 and SK8000 product lines. Given LG's vastly diverse production of kitchen devices, cleaning machines and numerous other home consumer electronics, the ThinQ voice command could indeed be highly useful for more than just ordering up your next Netflix binge. The market will get to enjoy such with the brand's 2018 OLED and SUPER UHD TV offerings.

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This new Alpha 9 processor is powerful enough for not just AI, but it will support video at up to 120FPS, as well as providing better color performance and a "four-step process of noise reduction".

LG is showcasing all this new tech at the CES show on booth #11100 in Central Hall of the Las Vegas Convention Centre.

"At LG, our interest is in improving user lifestyles and convenience, which our 2018 TVs amply deliver", said Brian Kwon, President of LG's Home Entertainment Company, in a press statement.

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