How to watch LG's CES 2019 press conference live on Monday morning

How to watch LG's CES 2019 press conference live on Monday morning

The sizable price tag could pose challenges for the early sales of the world's first rollable television, which dazzled onlookers at the Consumer Electronics Show (CES) 2019, the President of LG Electronics Inc. has said. LG has created a TV with a display that seems to magically appear and disappear, a revolutionary innovation that seems to defy logic.

LG says to expect picture quality on par with its just-announced 2019 4K OLED lineup. While Samsung already showcased its new MicroLED TVs, LG Display also showed off its new innovative screens at the event. The South Korean company will be adding support for Amazon Alexa later this year. Leave the screen up while you binge watch the infinite endings of Black Mirror: Bandersnatch, or hide the 65-inch inside the refined base station to enjoy everything else about your living room. The never-before-seen user experience gives home TV viewers infinite possibilities in designing their flawless viewing space. LG has something cool that you can do with the TV if you didn't want it rolled all the way out, with just the tip of the top of the TV popped out of its base acting as something LG calls "line mode".

The LG OLED TV R is set to hit the market in the second half of 2019, with no specific date, expectedly at a premium price yet to be made known. The new TV is equipped with LG's second generation of Alpha 9 intelligent processor and deep learning algorithm for a stunning AI picture and sound quality.

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Another feature of the TV punted by LG is its built-in sound system, which packs 4.2-channel output (100W) and support for Dolby Atmos. In the Line View, users can choose from features such as Clock, Frame, Mood, Music and Home Dashboard.

LG did not disclose pricing for the roll-up television.

"We are really excited to be one of Apple's first TV partners for AirPlay Video", said LG senior director of home entertainment product marketing Tim Alessi. The company is a global leader in electronics, information and communications products, with more than 117 operations around the world, and annual worldwide revenues of more than U.S. $49 billion.

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